1. bookVolume 27 (2021): Issue 1 (June 2021)
Conference Details
License
Format
Conference
eISSN
2451-3113
First Published
15 Dec 2015
Publication timeframe
3 times per year
Languages
English
access type Open Access

Image and Attributes of the Police as an Employer in Poland – Perspective of the Z-Generation

Published Online: 12 Jul 2021
Volume & Issue: Volume 27 (2021) - Issue 1 (June 2021)
Page range: 198 - 203
Conference Details
License
Format
Conference
eISSN
2451-3113
First Published
15 Dec 2015
Publication timeframe
3 times per year
Languages
English
Abstract

Recruitment to the Police is a continuous process aimed at supplementing the shortage of human resources, whose number for many years has oscillated around 4 thousand. Taking into account the difficulty of obtaining candidates for service, as well as high competitiveness on the labour market among employers, the aim of the conducted research was to identify the quality of the image of the Police as an employer in Poland from the perspective of generation Z, i.e. the group of potential candidates for service. The analysis also focused on the attributes of Police attractiveness, paying particular attention to attractiveness in the economic, developmental and psychological dimensions. An attempt was also made to indicate a typical image of the Police as an employer by means of subjective associations with the brand. For this purpose, potential associations associated with different types of organizational culture were distinguished, and then subjected to the assessment of respondents. The research using a diagnostic survey was conducted on a sample of 100 people in 2019.

Keywords

[1] Dabirian A., Paschen J., Kietzmann J. Employer Branding: Understanding Employer Attractiveness of IT Companies. IT Professional. 2019; 21(1): 82-89.10.1109/MITP.2018.2876980 Search in Google Scholar

[2] Ambler T., Barrow S. The Employer Brand. Journal of Brand Management. 1996; 4(3): 185-206.10.1057/bm.1996.42 Search in Google Scholar

[3] Barrow S., Mosley R. The Employer Brand: Bringing the Best of Brand Management to People at Work. West Sussex: John Wiley and Sons; 2005. Search in Google Scholar

[4] Theurer C. P., Tumasjan A., Welpe I.M., Lievens F. Employer Branding: A Brand Equity-based Literature Review and Research Agenda. International Journal of Management Reviews. 2018; 20(1): 155-179.10.1111/ijmr.12121 Search in Google Scholar

[5] Berthon P., Ewing M.T., Hah L.L. Captivating company dimensions of attractiveness in employer branding. International Journal of Advertising. 2005; 24(2): 151-172.10.1080/02650487.2005.11072912 Search in Google Scholar

[6] Benson J., Brown M. Generations at work: are there differences and do they matter?The International Journal of Human Resource Management. 2011; 22(9): 1843-1865. Search in Google Scholar

[7] McMullin J., Comeau T., Jovic W. Generational Affinities and Discourses of Difference: A Case Study of Highly Skilled Information Technology Workers. British Journal of Sociology. 2007; 58: 297-316.10.1111/j.1468-4446.2007.00152.x17610624 Search in Google Scholar

[8] Schuman H., Scott J. Generations and Collective Memories.American SociologicalReview.1989; 54(3): 359-381. Search in Google Scholar

[9] Ludność. Stan i struktura ludności oraz ruch naturalny w przekroju terytorialnym (stan w dniu 30.06.2020). GUS. 10.01.2021. Available from: https://stat.gov.pl. Search in Google Scholar

[10] Wang H., Pan L., Heerink N. Working conditions and job satisfaction of China’s new generation of migrant workers: Evidence from an inland city. (Discussion Paper, IZA DP No. 7405). Forschungsinstitutzur Zukunft der Arbeit Institute for the Study of Labor. Bonn, Germany; 2013. Search in Google Scholar

[11] Ren S., Zhu Y., Warner M. Human resources, higher education reform and employment opportunities for university graduates in the People’s Republic of China. The International Journal of Human Resource Management. 2011; 22: 3429-3446.10.1080/09585192.2011.586871 Search in Google Scholar

[12] Ustawa z dnia 6 kwietnia 1990 r. o Policji (t.j. Dz.U. z 2020 r. poz. 360, 956, 1610, 2112, 2320). Search in Google Scholar

[13] Pepłoński A. Policja Państwowa w systemie organów bezpieczeństwa Drugiej Rzeczypospolitej.Szczytno:Wydawnictwo WSPOL; 1991. Search in Google Scholar

[14] Misiuk A. Historia policji w Polsce od X wieku do współczesności.Warszawa: WAIP; 2012. Search in Google Scholar

[15] Jeleniewski M.K. Model Policji Państwowej w II Rzeczpospolitej (1919-1939). In: Policja w Polsce. Stan obecny i perspektywy. t. 1, (eds.). Szymaniak A., Ciepiela W. Poznań; 2007. Search in Google Scholar

[16] Majer P. (ed.). Komendanci główni polskiej policji (1918–2009).Szczytno: Wydawnictwo WSPOL; 2009. Search in Google Scholar

[17] Liczba policjantów w polskiej Policji – fakty. 12.01.2021. Available from: http://policja.pl. Search in Google Scholar

[18] Roczniki Statystyczne Polski z lat 2006-2020. GUS. 10.01.2021. Available from: https://stat.gov.pl. Search in Google Scholar

[19] Rozporządzenie RM w sprawie wielokrotności kwoty bazowej uposażenia policjantów. 14.01.2021. Available from: https://isp.policja.pl. Search in Google Scholar

[20] Obwieszczenie w sprawie przeciętnego miesięcznego wynagrodzenia w sektorze przedsiębiorstw w październiku 2020 roku. GUS. 20.01.2021. Available from: https://stat.gov.pl. Search in Google Scholar

[21] 01.11.2020 - Kobiety w Policji. 12.01.2021. Available from: https://dane.gov.pl. Search in Google Scholar

[22] Collins C.J., Kanar A.M. Employer brand equity and recruitment research. In: Cable D.M., Yu K.Y.T. (eds.). The Oxford Handbook of Recruitment. Oxford: Oxford University Press; 2013.10.1093/oxfordhb/9780199756094.013.0016 Search in Google Scholar

Recommended articles from Trend MD

Plan your remote conference with Sciendo